{"id":338911,"date":"2012-05-03T00:00:00","date_gmt":"2012-05-03T04:00:00","guid":{"rendered":"https:\/\/casadecampoliving.com\/el-futuro-del-turismo-en-la-republica-dominicana-la-importancia-de-la-marca\/"},"modified":"2022-11-10T10:40:36","modified_gmt":"2022-11-10T14:40:36","slug":"el-futuro-del-turismo-en-la-republica-dominicana-la-importancia-de-la-marca","status":"publish","type":"post","link":"https:\/\/casadecampoliving.com\/es\/el-futuro-del-turismo-en-la-republica-dominicana-la-importancia-de-la-marca\/","title":{"rendered":"El futuro del turismo en la Rep\u00fablica Dominicana – la importancia de la marca"},"content":{"rendered":"Recientemente, el Cluster Tur\u00edstico de La Romana-Bayahibe organiz\u00f3 una \u00abcena-conferencia\u00bb, titulado \u00abLa Adaptaci\u00f3n del destino La Romana – Bayahibe a la demanda de mercados emergentes\u00bb y fue fascinante, con el mensaje importante – la Rep\u00fablica Dominicana necesita desarrollarse como una MARCA.\n\nA pesar de la econom\u00eda mundial, la industria del turismo sigue creciendo – en todas partes. En todo el mundo, nuevos hoteles, atracciones e incluso destinos est\u00e1n apareciendo y m\u00e1s posibilidades significa sin duda mayor competencia – es importante actuar ahora para asegurarse de que la Rep\u00fablica Dominicana tiene algo especial para ofrecer y atraer a los turistas internacionales.\n\nLa charla fue dirigida por Elizabeth Tovar, el Directora Administrativa\u00a0de la Asociaci\u00f3n de las\u00a0Operaciones\u00a0Tur\u00edsticas<\/span>\u00a0en la Rep\u00fablica Dominicana (OPETUR) y destac\u00f3 algunos puntos muy interesantes – que todo el mundo en el negocio del turismo podr\u00eda encontrar \u00fatil!\n\nLos puntos m\u00e1s impactantes fueron:<\/span><\/strong>\n\n\u2022 El crecimiento del turismo\n<\/strong>Turismo de pa\u00edses como China, Rusia y Brasil se espera que crezca hasta en un 300% en los pr\u00f3ximos 10 a\u00f1os. \u00bfUsted y su empresa est\u00e1n preparadas para atender a estas culturas? \u00bfPuede usted hablar sus idiomas?\n\n\u2022 SOL y PLAYA\n<\/strong>La principal atracci\u00f3n de la Rep\u00fablica Dominicana a los turistas es SOL y PLAYA y mientras que el resort Casa de Campo tiene una marca excelente, como es muy bien conocido por el golf, \u00bfqu\u00e9 otra cosa hace el resto del pa\u00eds tiene que ofrecer adem\u00e1s del sol y playa? Con el crecimiento de la industria, hay destinos en todo el mundo que ofrece sol y playa y menos que desee competir en precio, los turistas deben ser atra\u00eddos por otros atractivos, como el estilo de vida de lujo, deportes y campos de golf – como ofrece Casa de Campo.\n\n\u2022 Branding y reconocimiento<\/strong>\nAunque el enfoque principal de los turistas de las vacaciones es sol y playa, a ellos les encanta experimentar la cultura de un pa\u00eds. Por ejemplo, cuando usted piensa en M\u00e9xico, piensas en mariachi, sombreros, templos, tequila, colores tropicales, as\u00ed como por f\u00edn del sol y playa! La Rep\u00fablica Dominicana tiene que desarrollar una marca como \u00e9sta!\n\nAlgunas maneras en que Casa de Campo ya est\u00e1 haciendo \u00abbranding'\u00bb de la Republica Dominicana son:\n\u2022 Los turistas que llegan al aeropuerto La Romana – Casa de Campo son recibidos por bailarines de merengue dominicano\n\u2022 Bailarines en trajes tradicionales en Altos de Chav\u00f3n\n\u2022 Hu\u00e9spedes pueden bailar con m\u00fasica en vivo (merengue) en el restaurante La Ca\u00f1a en el hotel Casa de Campo todos los viernes y s\u00e1bado\n\nAl final de la charla, los invitados, que eran en su mayor\u00eda miembros del Cluster Turistico de La Romana-Bayahibe\u00a0fueron sorprendidos e inspirados para continuar el desarrollo de la Rep\u00fablica Dominicana como un destino tur\u00edstico de primer orden. \u00bfQu\u00e9 puedes hacer tu para inspirar un cambio?\n
Ana Garcia,\u00a0Daniel Flaquer, Elisabeth Tovar y Philip Silvestri<\/strong>\n<\/p>\n
Una noche fant\u00e1stica, que termin\u00f3 con una cena preparada por \u00abEventos y Catering\u00bb\u00a0\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n<\/figure>\n<\/strong><\/p>","protected":false},"excerpt":{"rendered":"
Recientemente, el Cluster Tur\u00edstico de La Romana-Bayahibe organiz\u00f3 una \u00abcena-conferencia\u00bb, titulado \u00abLa Adaptaci\u00f3n del destino La Romana – Bayahibe a la demanda de mercados emergentes\u00bb y fue fascinante, con el mensaje importante – la Rep\u00fablica Dominicana necesita desarrollarse como una MARCA.<\/p>\n","protected":false},"author":31,"featured_media":225981,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","_newspack_byline_active":false,"_newspack_byline":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"newspack_content_restriction_is_exempt":false,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[2506,2521,2522,2524,14631,14625,14627],"tags":[139,3624,18932,4318],"newspack_spnsrs_tax":[],"class_list":["post-338911","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mas-alla-de-casa-es","category-republica-dominicana-2","category-eventos-es","category-destacados","category-estilo-de-vida","category-noticias-locales","category-proximamente","tag-bayahibe","tag-cluster-la-romana-bayahibe","tag-la-romana-es-4","tag-turistas","entry"],"yoast_head":"\n
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